Are you ready to take the lead in boosting online visibility, driving paid traffic, and maximizing our digital marketing efforts? As our PPC Manager, you'll be at the forefront of our digital transformation, leveraging cutting-edge strategies and technologies to drive unparalleled growth.

We are seeking a dynamic and results-oriented PPC Manager to join our team. If you're passionate about unlocking the full potential of PPC, this is the perfect opportunity for you.

Join us and leave your mark on our online success story!

What sets us apart? Minutizer is a multicultural, multi-product fintech company with 3 main products sold B2B and B2C under multiple brands, serving various industries such as telemedicine, esoteric, adult entertainment, and fitness. We develop and operate the only pay-per-minute billing system focused on Skype and Discord. We bring payment to where real interpersonal interaction is already happening via instant messaging applications.

This is your chance to be part of something extraordinary.

Objectives of this role

• Develop and Execute PPC Strategies: Create, plan, and implement comprehensive PPC strategies to increase visibility and drive conversion rates through search engines and other platforms.
• Ad Creation and Optimization: Design and optimize PPC ads for effectiveness, including compelling ad copy, target audience segmentation, and visual elements.
• Performance Analysis: Regularly analyze campaign performance using analytics tools. Make data-driven decisions to optimize campaigns and achieve set KPIs.

Responsibilities

• Keyword Research and Selection: Conduct thorough keyword research and select high-performing keywords to optimize campaigns and maximize ROI.
• Budget Management: Manage the PPC budget efficiently, ensuring optimal spend across campaigns and adjusting based on performance data.
• Market Trend Analysis: Stay up-to-date with PPC and digital marketing trends. Apply insights to campaigns for continuous improvement and competitive edge.
• Landing Page Optimization: Work closely with web developers and designers to ensure that landing pages are effectively optimized for conversions.
• Compliance and Best Practices: Ensure all PPC activities comply with industry policies and best practices.
• Innovation and Experimentation: Continuously test new PPC strategies and tools, aiming to innovate and improve campaign performance.
• Collaboration and Reporting: Collaborate with other marketing team members to align PPC strategies with broader marketing goals. Provide regular reports on campaign performance to stakeholders.

Skills and qualifications

• Excellent problem-solving abilities
• Strong capacity to analyze data and apply findings
• Understanding of Marketing Principles: Knowledge of overall marketing strategies and how PPC fits into the broader marketing mix.
• Advanced verbal and written communication skills
• Strong teamwork skills
• Deep interest and engagement in PPC
• Minimum 3 years of PPC experience

Preferred Qualifications

• Proficiency with analytics platforms like Google Analytics and Google Ads
• Strong understanding of search engine algorithms and guidelines
• Proven success leading search engine marketing campaigns
• Experience with multiple search engines, including Google, Yahoo, and Bing
• Familiarity with HTML, CSS, and JavaScript

Benefits

• Working with a fun & professional team;
• Competitive compensation package;
• Bonuses for home office and wellbeing;
• Health insurance;
• Annual bonuses based on performance;
• Annual Team integration activity;
• 20 working paid days off per year;
• Working remotely;
• An office to meet, in the center of the city, in case you want to connect with other teammates;
• Time and support for continuous development and career growth;
• Not to brag but we’re a lot of fun.

Did we peak your interest? If “yes”, apply and we'll get in touch soon 🔜!